Photo via KTVU
An ad campaign using the controversial word “jihad” has launched on Muni buses, and the reception has been mixed. The “My Jihad” ad campaign from the Council on American Islamic Relations first launched in Chicago in December, and was started partly because of an earlier “support Israel” bus ad campaign by Pamela Geller. The Council on American Islamic Relations says that the goal of the “My Jihad” campaign is to “share the proper meaning of jihad,” according to the CAIR’s official website.
From a KQED report:
“Jihad is a central tenet of the Islamic creed which means struggling uphill in order to get to a better place,” CAIR said in a media release.
“My Jihad is to build friendships across the aisle,” the ads say. “What’s yours?”
CAIR started the advertising partly to counter an earlier bus advertising campaign by Pamela Geller. “In any war between the civilized man and the savage, support the civilized man. Support Israel,” said Geller’s ads. “Defeat jihad.”
We found another version of the ad on Twitter via @ZahraBilloo.
Photo by zbilloo
Have you seen these ads, and what do you think?